Planning for the Future

top tips Jul 27, 2021

Can you tell the future? If you answered yes, you’re either a very optimistic person, or we need to chat. If you answered no, that’s ok! Let me tell you how you can come very close to telling the future, without having to get out your crystal ball… 

The simple answer is visualising a goal. Having a goal or a vision for the future is a fantastic motivator towards starting a business, but that vision can only come true if you set up a plan of action and remember to take those actions. After all, ‘a goal without a plan is just a wish’.

We can’t see the future. It would be a lot easier to start a business if we could, but unfortunately, it’s still one for science fiction (currently). Instead, we have to build plans, using what we know, to evaluate how our future is likely to go. Instead of seeing psychics, we can build forecasts and structure business plans around them. We can identify roadblocks and build ways around them before they’ve even happened.

Making a plan is not only the best way to build a roadmap to success, but it’s also the perfect way to gain clarity and to make sure your idea has legs! There are a number of questions you should ask yourself when starting to plan for a business. What are you doing and why? Who is it for? Will it make you money? Run the numbers, do some market research, find out if there’s a need for your product, and then consolidate all of that into one big plan.

A great way to lay all of this out in a plan is by using something called a SWOT analysis. SWOT stands for strengths, weaknesses, opportunities, and threats. If you can identify these four things, you can move on with the next step of your plan, by building around your strengths and opportunities, to counterbalance threats and weaknesses. This is called strategic planning.

Once you have established this framework, you can begin to build a much longer term plan. This should help you solidify what your vision is for your business. Once you have a plan in place, you can begin to see your future. (Again, if you can already do that, please contact us… I have questions…)


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